Communication and Culture: The China Case 29/04/2013
April 29, 2013 to May 3, 2013
“Let China sleep, for when she wakes, she will shake the world”
Napoleon (1769-1821)
For a rising power like China, the rapid and steady growth rate maintained over the years posed a real challenge not only in economic and political terms, but also from a social and cultural perspective due to the transformations and modernization involved. The Chinese government has begun to endorse the development of a culture industry in China in recent years following the “great development and flourishing of Chinese culture” policy (文化大发展大繁荣) and “soft-power” strategy; China’s culture industry aims to grow from a new engine into a pillar of the national economy with central government's determined support. With its history and ancient wisdom that stretches back across millennia, China as a nation abounds in cultural resources, but the dramatic changes brought about by the growth of its economic power, the influence of the world’s political geography and the challenge of new media all raise questions over the direction that China’s culture development will take and its communication with the world.
This seminar, organized by The China Media Observatory (CMO) of Università della Svizzera Italiana (USI), aims to promote active and mutual communication between European scholars/students/citizens who are interested in China and our distinguished Chinese visiting scholars on understanding China’s culture industry/cultural development strategies, China’s media system, and Chinese culture in its modern interpretation.
The seminar will be held in English
The main topics include:
|
Monday April 29th 14:00 – 16:00 |
China’s “Culture Industry Great Development” strategy and its influence in Chinese media market and outside (Prof. Jiang Fei) A 13, Red Building |
|
|
Tuesday April 30th 14:00 – 16:00 |
“The study of how new media is influencing and conflicting with China’s social culture” (Prof. Jiang Fei & Prof. Huang Kuo) A 13, Red Building |
|
|
Thursday May 2nd 14:00 – 16:00 |
“The function of (mass) media played in China’s cultural development strategy” (Prof. Jiang Fei) A 13, Red Building |
|
|
Friday May 3rd 14:00 – 16:00 |
“The global Image of China: The global Audience Survey Analysis” (Prof. Huang Kuo) A 13, Red Building |
For those one who want to participate our seminar, please send us your registration to info@chinamediaobs.org no later than April.15th
Speakers
Jiang Fei is a professor at the Communication and Journalism Institute of the China Academy of Social Science and is authorized as a specialist in communication studies by CASS. He is the director of the Department of Communication Studies of his institute and is also the director of the World Media Studies Center of CASS. He is also the deputy Secretary-in-General of the Communication Association of China (CAC). He teaches at several universities in China and has also lectured at the City University of Hongkong and Taiwan National Chengchi University; he was visiting scholar to Stockholm University (Sweden), Toronto University (Canada), University of British Columbia (Canada) and the Annenberg School for Communication, University of Pennsylvania (USA). His research interests include communication theory, new media and intercultural communication studies, culture studies and post-colonial theory studies. He has published many papers for journals and book chapters, and authored three books on intercultural communication.
Huang Kuo is an associate Professor at the Center for International Communication Studies, China International Publishing Group. Before joining the center, she worked as Associate Professor at Heilongjiang University, Lecturer and Tutor in Macquarie University, and Lecturer in Beijing Normal University Zhuhai campus. She has a PhD in Music, Media, Culture and Communication Studies from Macquarie University, Australia. Her research interests include international communications, audience studies, and new media. She has published many papers for journals and book chapters, and authored the book about multimedia technology.