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The new landscape of global communication International conference
School of Journalism and Communciation, Renmin University of China, Bei jing, July 1-3.

The shifting patterns of the world economy also mean shifts in the global circulation of media products. The economic crisis in many parts of the world, and the rapid growth of new competitors, above all China, has created new opportunities for entry into the world media markets. This conference, organized by the School of Journalism and Communication, Renmin University of China and the China Media Centre, University of Westminster in UK, aims to bring together Chinese and international experts to discuss the changes of the recent past and the prospects for the next decade.
The conference sessions will address the following, but not exclusively, issues:
1) The development of internationally oriented news channels;
2) Audience responses to international news channels;
3) Changing notions of journalistic practice and of news values;
4) Patterns of trade in programmes and formats;
5) Problems of localizing acquired programme formats;
6) Developing international markets for new programmes and channels;
7) Use of the internet to access media content and its consequences for intellectual property;
8) Patterns of production and consumption in computer gaming;
9) Social media and new forms of content production.
For more information contact Prof. Colin Sparks at the University of Westminster: sparksc@wmin.ac.uk .

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